Alphabet Inc Profit Margin
Data as of August 04, 2026
Profit Margin (TTM)
54.8%
Revenue (TTM)
$443.00B
Sector
Media
Ticker
GOOG
How It's Calculated
What This Means
Alphabet Inc's profit margin of 54.8% is strong, indicating the company retains a large share of revenue as net income.
About Alphabet Inc
Alphabet Inc (GOOG) operates in the Media sector, specifically in Media. With a market capitalization of about $4.36T, it ranks as a mega-cap stock — one of the largest publicly traded companies.
Shares recently traded near $372.47, within a 52-week range of $187.82 to $408.61 (-8.8% from the high, +98.3% from the low). Beta of 1.25 suggests the stock has been more volatile than the broader market.
Trailing profit margin is about 54.8%, signaling a strong profit margin relative to many peers.
Understanding This Metric
Profit margin connects income-statement quality to valuation. For Alphabet Inc, trailing margin summarizes how much revenue converts to net profit after costs. In Media, margins differ by business model — software and services often run higher margins than capital-intensive industries. Track margin trends across quarters; a stable or improving margin can support earnings durability, while sharp declines may warrant deeper review of guidance and competition.
Using This Number in Practice
At about 54.8% trailing profit margin, Alphabet Inc (GOOG) suggests strong pricing power or cost discipline versus many large-cap peers. For large revenue bases, even a one-point margin move can shift earnings materially, so trend matters as much as the spot reading.
When comparing GOOG to alternatives, combine margin with return on equity, revenue growth, and valuation. Use our margin calculator for scenario work, and browse the GOOG metrics hub plus sector peers in the comparison section above.
Sector Comparison
Among Media names on our S&P 100 coverage, Alphabet Inc's profit margin of 54.8% can be compared with peers such as GOOGL (54.8%), META (29.8%), NFLX (28.2%). Sector context helps interpretation, but each company's growth profile and balance sheet differ — use multiple metrics before drawing conclusions. View all Media stocks.
Key Takeaways
- GOOG is grouped in the Media sector for peer comparisons.
- Recent beta of 1.25 suggests higher-than-market price sensitivity.
- Trailing profit margin of 54.8% provides context for how much earnings support the headline multiple.
Related Tools & Guides
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Frequently Asked Questions
What is GOOG's profit margin?
Trailing profit margin measures net income as a percent of revenue. Alphabet Inc's margin is about 54.8% on this snapshot — higher margins often support stronger valuation multiples in Media.
Is 54.8% strong for Media?
Peers in Media such as GOOGL (54.8%), META (29.8%), NFLX (28.2%) help benchmark GOOG's 54.8%. Margins vary by sub-industry and accounting cycle.
How often is profit margin updated?
Margins update after quarterly earnings; price-only fields refresh on trading days. Data as of August 04, 2026.
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