Booking Holdings Inc P/B Ratio
Data as of August 04, 2026
P/B Ratio
65.57
Stock Price
$192.71
Book Value/Share
$2.94
Sector
Hotels, Restaurants & Leisure
How It's Calculated
65.57 = $192.71 ÷ $2.94
What This Means
Booking Holdings Inc's P/B ratio of 65.57 is above 6. Asset-light business models and unrecognized intangible assets can make book value a limited denominator; the multiple alone does not determine fair value.
About Booking Holdings Inc
Booking Holdings Inc (BKNG) operates in the Hotels, Restaurants & Leisure sector, specifically in Hotels, Restaurants & Leisure. With a market capitalization of about $149.47B, it ranks as a large-cap stock — a major established company.
Shares recently traded near $192.71, within a 52-week range of $150.14 to $231.80 (-16.9% from the high, +28.4% from the low). Beta of 1.07 is broadly in line with typical market sensitivity.
Trailing profit margin is about 22.2%, signaling a solid profit margin for its industry.
Understanding This Metric
The price-to-book ratio compares market price to net asset value per share. For Booking Holdings Inc, P/B is especially useful when earnings are volatile or temporarily depressed. In Hotels, Restaurants & Leisure, asset-heavy business models often anchor closer to book value, while asset-light models may trade far above book.
Sector Comparison
Among Hotels, Restaurants & Leisure names on our S&P 100 coverage, Booking Holdings Inc's P/B ratio of 65.57 can be compared with peers such as MCD (33.93), SBUX (115.70). Sector context helps interpretation, but each company's growth profile and balance sheet differ — use multiple metrics before drawing conclusions. View all Hotels, Restaurants & Leisure stocks.
Key Takeaways
- BKNG is grouped in the Hotels, Restaurants & Leisure sector for peer comparisons.
- Recent beta of 1.07 suggests market-like price sensitivity.
- Trailing profit margin of 22.2% provides context for how much earnings support the headline multiple.
Related Tools & Guides
Explore calculators and guides connected to this metric, or view all metrics for BKNG.
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Frequently Asked Questions
What does BKNG's price-to-book ratio indicate?
P/B compares share price to book value per share. Booking Holdings Inc's P/B of 65.57 reflects how the market prices net assets — especially relevant for asset-heavy Hotels, Restaurants & Leisure business models.
Is 65.57 above or below book value?
A P/B above 1.0 (65.57) means the market values BKNG above accounting book value — often due to brands, growth, or intangible assets.
How does P/B compare within Hotels, Restaurants & Leisure?
Peer P/B levels in Hotels, Restaurants & Leisure (e.g. SBUX (115.70), MCD (33.93)) provide context; asset-light vs asset-heavy models differ materially.
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